Low-fee, online brokerage Fathom Realty, LLC added Fathom Academy, an enterprise-wide learning management system, to its suite of services, which includes title, mortgage and a cloud-based technology platform.
Powered by Docebo®’s AI-powered e-learning software, Fathom Academy gives agents access and control of Fathom’s knowledge management resources, such as live webinars, in-person events, on-demand courses, and training and sales videos, among other educational and professional development programs and offerings to help them become more productive and increase transactions.
Training is particularly important, says Founder and CEO Josh Harley, because, “We’re providing leads to agents. Agents are happy to pay because they’re already paying Zillow or someone else for the same type of split [that we are paying].”
“Providing our agents with the industry’s best training and support always has been a passion of mine that is rooted in Fathom’s servant-leadership philosophy,” he adds. In a press release, Harley says, “Fathom Academy combines our many learning tools and resources into an intuitive platform that gives agents a competitive edge that will further enhance their development, productivity and business goals with greater ease and more efficiency. This new learning management system will give agents greater control of learning when and where they want, from business building to skills development to marketing strategies, at the local and national levels.”
Fathom Academy offers real estate training through webinars and virtual meetings, as well as 150 online training courses that range from beginner to advanced on a wide range of topics including recruitment and retention, mortgage, title, insurance, business planning, sales and marketing, and social media, among scores of other relevant subject areas.