Watson Realty Corp. recently introduced a way to reduce risk for customers looking to sell their home with its Guaranteed Sale Program.
With this program, Watson promises to purchase participating customers’ homes if no other qualified buyer is found. Since their home is guaranteed to sell, customers can find the home of their dreams with the assurance they won’t own or pay for two houses.
Customers who participate in the Guaranteed Sale Program have their home appraised and inspected by a team of qualified professionals, including a Watson associate, to determine an accurate listing price. If the home doesn’t sell on the market at that price, Watson will buy it, guaranteed.
“This program enables our customers to negotiate as stronger buyers even before having a solid contract on their current home,” William A. Watson Jr., Founder and Chairman of the Board of Watson Realty Corp. said. “We think of it as an insurance policy that allows our customers to have the confidence and support to find their dream home without worrying about their current home selling.”